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I was a little hesitant to write about this event while embers are still smoldering, but I concluded that there’s much to be said and done about this situation. My…

You’re the boss, the marketer, the salesperson, and the janitor (because who else is gonna take out the trash?). But let’s be real—hunting for leads shouldn’t be another full-time job….

When it comes to social media marketing, you’d be forgiven for forgetting about Pinterest. After all, there’s so much more noise surrounding Instagram, Facebook, TikTok, and even LinkedIn. But more…

OpenAI on Thursday launched data residency in Europe, allowing European organizations to meet local data sovereignty requirements while using the AI company’s products. Data residency refers to the physical location…

Who do we envision ourselves becoming? The big framing question, “Who do we envision ourselves becoming?” was written in wide black marker on a large flip chart and placed at…

In our increasingly digital world, where nearly every business has an online presence, website security is more crucial than ever. For small business owners, web developers, and digital marketers, securing…

It seems to me that the answer depends on who’s taking a survey or asking the questions. Nonetheless, there’s consensus on some things employees want. Small business owners should take…

Social Proof is a thing.  Call it testimonials, call it people talking about how awesome your business is.  Call it whatever you want.  But if you’re a new business, you’re…

Artificial intelligence, better known as AI, is coming at us fast – and it’s up to businesses to adapt. But in return for this time and investment, AI will absolutely…

Some people just have a way of making a lasting impression. You meet them once, and they stick in your mind—not because they try too hard, but because they carry…