The Power of Storytelling in Marketing
How many episodes of Shark Tank have you watched where the contestants are faced with the questions, “But what’s your USP?”, “Why should I choose your brand?” Their answer will…
Saudi’s BRKZ closes $17M Series A for its construction tech platform
Construction procurement is highly fragmented, manual, and opaque, forcing contractors to juggle multiple suppliers, endure lengthy negotiations, and deal with delayed payments. In Saudi Arabia, where trillion-dollar infrastructure and real…
Five Ways The Digital World Can Help Your Business Flourish
It’s a digital world that we inhabit these days. Everything from the personal to the professional is finding a second home fast on the internet. Are you worried that your…
If you want to exude quiet confidence, say goodbye to these 7 attention-seeking behaviors
Ever heard the saying, “Confidence isn’t about everyone knowing you’re in the room. It’s about being in a room and not needing everyone to know you’re there”? Spot on, right?…
7 Steps to Finding Your Brand Tone of Voice
Creating a brand tone of voice isn’t as easy as putting pen to paper. Whether you’re an entrepreneur, a small business owner or a copywriter, nailing your brand’s tone of…
DeepSeek’s R1 reportedly ‘more vulnerable’ to jailbreaking than other AI models
The latest model from DeepSeek, the Chinese AI company that’s shaken up Silicon Valley and Wall Street, can be manipulated to produce harmful content such as plans for a bioweapon…
Group Life Insurance vs. Individual Life Insurance
Life insurance is a significant consideration when looking to secure the financial future of the people you love and those who depend on you. However, it often gets confusing when…
8 subtle signs someone has given up on ever finding happiness, according to psychology
If you see someone sighing, you might assume they’re tired. If they’re frowning, perhaps they’re irritated. But what if these seemingly insignificant actions hint at something much deeper? The complexity…
What is a Silent Partner? Everything You Need To Know
What is a silent partner? No, it’s not as sinister as a silent assassin; a silent partner can be very helpful. If you’re looking for an injection of cash but…
OpenAI CEO Sam Altman admits that AI’s benefits may not be widely distributed
In a new essay on his personal blog, OpenAI CEO Sam Altman said the company is open to a “compute budget,” among other “strange-sounding” ideas, to “enable everyone on Earth…